2060 Blog

After years of offering our clients expert social media management services and advice, we’ve picked up a thing or two about the best ways businesses can use their social media platforms to generate interest around their brands – not to mention leads and sales! Don’t miss these posts: our most popular blogs on social media tips, tools,…

So you’ve decided to voyage into the realm of digital marketing, and you’re weighing out your options in terms of hiring an agency to help you with that process. What exactly should you look for in a digital marketing agency? What will let you know that they’re worth their salt? Below are the top five…

If you’re like most business owners, you’ve probably Googled your own company name just to see what comes up. Are you satisfied with the results? Do you like the way your brand is represented online, or does it leave much to be desired? Now more than ever, businesses need to pay attention to managing their…

Today, 97% of consumers turn to the Internet before making contact with a business. Social media is likely the first point of contact your potential and existing customers will have with your business. With nearly 1.5 billion users on Facebook and 300 million active users on Twitter, the visibility that social media offers is unlike…

Believing in what our clients do is a key ingredient in a successful marketing partnership. And we can’t help but love what the YMCA offers to the community. 2060 Digital has the pleasure of working with the YMCA of Greater Cincinnati on several customized digital campaigns. We chatted with Kathy Lehr, Vice President of Marketing, Membership, and…

Hardly anyone would argue that social media is one of the most powerful marketing tools in existence, but for many businesses, social engagement has been a hit-or-miss pursuit. In essence, social engagement simply means garnering some type of response from your target audience by way of likes, follows, comments, reposts, mentions, repins, retweets, etc. Engagement…