Archive for September 2015

Pinterest Surpasses 100 Million Pinners: What Are You Going to Do Next?

Pinterest just recently released a report confirming that it now has over 100 million monthly active users (MAUs). Conceived a mere five years ago, Pinterest quickly became a social media darling due to its disruptive visually-driven format, as well as its emphasis on simplicity and elegant design. Aside from hitting the 100-million-user milestone, the company…

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The 5 Best Ways to Promote Your Content

Content marketing encompasses a whole lot more than just publishing a blog post and waiting to see what happens. Developing and publishing your content is only the beginning. Many digital marketers abide by the mantra that you should spend more time promoting your content than you did creating it. So what are some of the…

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How to Take Your SEO to the Next Level

If your business has an online presence, more than likely you’ve already implemented some level of SEO to make your website more search engine friendly. While basic SEO (i.e., proper title tags, H1 tags, H2 tags, etc.) is definitely a good start, if you plan to compete with the major players in your industry, you’re…

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What to Do When You Realize There’s No Digital Marketing Silver Bullet

It happens to all of us eventually. After going a few rounds of chasing the “hottest” new marketing trends, attending the must-see webinars featuring the most popular marketing gurus and then dizzying ourselves with untold amounts of infographics, whitepapers and ebooks on how to master digital marketing, we finally hit the wall. That “shiny object…

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Thinking You Should Instagram for Your Business? You’re Probably Right.

With more than 300 million monthly active users and an average of 70 million photos being shared every day, Instagram has become a social media juggernaut that businesses would be unwise to ignore. Visual content continues to increase in popularity, with Instagram solidly positioned at the forefront of image-based social media usage. And many businesses…

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