Archive for November 2013

6 Ways to Increase Blog Readership and Subscribers

Running a business blog is a constant balancing act: Churning out new posts, responding to comments, tweaking your site’s design and a host of other details can easily occupy the majority of your time, leaving little room for you to focus on the all-important task of growing your blog readership. Cultivating a growing subscriber base…

Read More

5 Ways to Freshen Up Your Blog Content

Writer’s block: It happens to the best of us. When you’re running a business blog, it can be frustrating to stare at a blank page with a blinking cursor, feeling like your brain is empty and completely out of ideas. It doesn’t have to be this way, though–sometimes you just need a little catalyst to…

Read More

Why and How to Start a Business Blog

Roughly fifteen years ago, hardly anyone had ever even heard of the term “blog”, much less authored one of their own. Now blogging has become one of the bedrock practices of millions of Internet users, and experts estimate that more than 100,000 new blogs are being created every single day of the week. While blogging…

Read More

Practical Ways Businesses Can See ROI from Social Media

The term “social media” means different things to different businesses: Some organizations view social media as a vibrant pipeline of conversation and customer feedback, while others see it as a necessary evil that produces a negligible amount of ROI. Perhaps one of the most common factors that causes businesses to hesitate when it comes to…

Read More

How to Optimize a Business YouTube Channel

YouTube is an absolute gold mine for businesses that are looking to expand their reach by way of video marketing. With more than 800 million visitors per month, the potential impact of YouTube as a medium for brand exposure simply cannot be ignored. So how do you get your business’s YouTube channel to stand out…

Read More