Social Media Contesting
Top 5 Things We’ve Learned After Executing Hundreds of Facebook Contests
When done correctly, Facebook contests are a great way to increase followers, engagement, and leads for businesses and brands. And at 2060 Digital, we’re no strangers when it comes to contesting. Over the years we’ve learned what works and what doesn’t. So before you launch your next Facebook contest, take a look at our top…
How to Use Social Media to Promote Sales, Contests and Promotions
If you haven’t noticed, social media has recently become more than just a way to grow your follower base (though that’s still important!). Many brands have started utilizing social media’s different tools to spread the word about their products to start some buzz around them, while simultaneously attempting to increase their follower base, and its…
Can’t Give Away $1,000s in Prizes for Online Contests? Get Entries Anyway
Get More Mileage Out of Your Social Media Contest Winners with These Tips
Running low on social engagement? One of the most useful tools in a marketer’s arsenal for stirring up activity among their target audience is to run a social media contest. While announcing the contest winner is fun and exciting, the benefits don’t stop there. If executed properly, you’ll be able to capitalize on the many…
When They Win, You Win: Facebook Contesting Platforms Bring In Leads
The Fate of Like-Gating on Facebook and What to Do Now
In a recent platform policy change, Facebook has announced that they will soon be disabling the functionality that allowed businesses to engage in popular practice known as “like-gating”, where users are required to “Like” a page before they can enter a contest or have access to content, rewards or apps. As of November 5th, like-gating…
4 Ways Auto Dealers Can Use Social Media to Boost Sales
The auto industry is synonymous with loyalty. But as the automobile business landscape becomes even more competitive, savvy dealers are doing all they can to foster long-term relationships with customers through social media. Used in conjunction with email campaigns and a strong web presence, auto dealers who use social media can boost sales not only of…
Trends in Social Media Contesting
Social media contests are an excellent way to increase brand awareness, generate leads and foster customer engagement. One of the primary advantages of conducting a social media contest is the high level of interactivity that it affords, and in terms of cost-effectiveness, the return on investment is hard to beat. As audiences continue to interact…
The Best Ideas for a Holiday Instagram Contest
If you’re looking to ramp up your company’s Instagram following and grow brand awareness simultaneously, there’s still time to run a holiday promotion! Take a cue from some successful companies and put our tips into practice and you’ll be up and running before the stockings are hung by the children with care…