2060 Blog

Digital Demands Excellence

Social Media Monthly February 2019

Breaking: In just a few short months, 2019 has already shown marketers several major changes that have the potential to impact digital strategies on a number of different platforms. While LinkedIn is gaining traction in the marketing world, especially among those looking to target professionals, Instagram and Facebook continue to dominate the majority of ad…

A Dive into Gen Z

Breaking: The word “Millennial” has been a hot-button term for the past decade in advertising. Now that marketers have gathered a firm understanding of Millennials, our attention turns to the next generation: Gen Z. Read time: 2 minutes, 40 seconds

Influencer Marketing: The New Endorsement

Breaking: One of the trendiest types of marketing in today’s social media frenzy is influencer marketing. Influencer marketing isn’t new, but its popularity has risen alongside the wave of social media. An influencer, by definition, is someone who affects or changes the way that other people behave. Read Time: 4 minutes, 45 seconds

Behind the Screen with Digital Brand Strategist John Simpson

Breaking: From streamlining current campaigns to creating innovative solutions for future clients, a great digital brand strategist is an amazing asset. Learn more what our brand strategists are creating from John Simpson. Read Time: 3 minutes

What is Your Paid Advertising Strategy on Social Media? Ads Manager vs. Boosting.

Breaking: Finding the perfect paid advertising strategy for social media is an art. Learn all about forming an effective social strategy from 2060 Digital’s Senior Digital Sales Strategist Jayna Wilcox. Read Time: 3 minutes, 40 seconds

Social Media Monthly November 2018

Breaking: This month in social media we cover the upcoming addition of analytics to Instagram and Facebook updates. Read on to learn more about what’s new in the world of social. Read Time: 2 minutes, 20 seconds

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