2060 Blog

Sometimes, digital marketing can seem like a giant, ever-changing puzzle with so many moving parts that it makes your head swim. And it can be tough to get good answers to your questions as you discern the right strategy for your business. Today, we’re taking your SEO questions – “I want to outrank my competitors…

If you’re serious about growing your business, it’s impossible to ignore the importance of mobile marketing. Now more than ever, consumers use mobile devices to help them research and purchase products and services. Marketers need to carefully refine their mobile strategy in order to meet the needs of today’s mobile-enabled consumer. Recent stats published by…

Following a presentation he gave to the Local Media Association at the Digital Agency Summit earlier this year, Matt Chamberlin talked with Deb Shaw, Editor of Local Media Today, for their October publication. He shared a bit about what makes 2060 Digital stand out from other agencies, as well as how we structure our campaign strategy team to…

Marketing a business online is hard work. It requires careful planning as well as a highly integrated approach in order to cover all of your bases and produce effective results. With so many areas of focus – content marketing, search engine optimization, PPC, display advertising, blogging, social media, etc. – it’s a given that you’ll…

At this point, it’s probably safe to assume your business has a Facebook page (if not, give us a call). Now you’re tossing around the idea of advertising. Should I advertise on Facebook? Is it worth the money? There are so many different types of Facebook ads, how do I even get started? If you’re…

Local marketing is not necessarily a new concept – but with sophisticated tracking data available from search engine providers, social media sites, and practically any other website or app that uses cookies, beacons, and other cyber-wizardry to monitor user behavior, digital marketers now have more tools than ever to deliver highly relevant, location-specific ads to…