Insights from the experts

The 2060 Digital Blog

Discover digital marketing trends, platform updates, and tips from the team at 2060

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Content is King in Social Media

The catchy Korean music video “Gangnam Style” now has more than one billion views on YouTube. The Kickstarter campaign to create a TV show from the popular webcomic “Cyanide and Happiness” earned tens of thousands of dollars within minutes of its launch. Why? Because content is king in social media. If you create something people want to see, they’…
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Top 10 Mistakes Businesses Make on Facebook

“Like us on Facebook” has become the new battle cry for businesses. Facebook pages provide a myriad of new opportunities to create interest in your brand, engaging your audience and keeping them informed about what you’re doing. However, many companies mistakenly think that simply having a Facebook page will automatically increase their sales. The …
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How to Brand Your Business Successfully Using Social Media

Social media marketing is the future of brand promotion. It allows you to target your audience specifically and reach them in a much more direct, more effective way than traditional marketing and advertising endeavors. No matter what you’re promoting, your brand can benefit from a social media presence. Here are some tips on how to brand your busin…
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4 Fresh Takes on Content Creation

How do you cut through the content clutter? The Internet is crowded with content, but if content is king, you know you can’t stop creating it. The key is to create content that’s useful, delightful and fresh. We’ve got four tips for content creation that will help you stand out and generate the attention and trust of potential customers.
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Digital – Simplified

2060 Digital specializes in simplifying complex digital tools and strategies for busy decision makers. Read time: 2 minutes
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