The 2060 Digital Blog

YouTube advertising is one of the best tools an advertiser can use, but in order to utilize it correctly we must understand our demographics, their user journey and the proper length of video to utilize. Read time: 3 minutes, 45 seconds

SEO is a crucial aspect of any great digital marketing strategy, and blogs can be one of the smartest ways to optimize your website. Read time: 2 minutes, 40 seconds

Since Facebook Live was implemented in 2015 companies have been utilizing this tool in their digital marketing plans. Read on to see how your company can best use Facebook Live. Read time: 2 minutes, 40 seconds

Facebook revealed new developments at the social media giant’s annual F8 Developer Conference. Read time: 2 minutes, 35 seconds

Marketers have wondered, “What is the best time to post on social media?” for years, and thanks to dozens of studies there’s an answer. Read time: 3 minutes

With more than 500 million users in over 200 countries, LinkedIn is a great outlet for marketing your brand to a targeted group of business professionals. Read time: 3 minutes, 25 seconds

YouTube isn’t just for watching entertaining videos, it’s also a great platform for businesses to use. In fact, it’s the second most used search engine in the world behind Google. Read time: 3 minutes, 10 seconds

Marketers are using hashtags on Instagram to increase reach and engagement with potential customers. Read time: 1 minute, 50 seconds

Studies show that 40% of all online shoppers will abandon a webpage if it doesn’t load within three seconds. With more than half of all Internet traffic coming from mobile devices, it’s important for marketers to make improving the speed of their mobile site a top priority this year. Read time: 3 minutes, 25 seconds

For some, looking at Google Analytics can be a daunting task. Though the tool is incredibly helpful when it comes to gauging the performance of your website, scanning rows of data can be overwhelming. For those that are visually-oriented, Google Chrome offers a handy browser extension – Page Analytics. Read time: 3 minutes

On February 15, Google enabled its built-in ad blocking technology for Chrome in response to user feedback regarding intrusive advertisements. Read time: 3 minutes, 35 seconds

With more than 800 million active users, businesses of all sizes are turning to Instagram to broaden their reach and connect with their target audience. Read time: 3 minutes, 50 seconds