2060 Blog

Digital Demands Excellence

Influencer Marketing: The New Endorsement

Breaking: One of the trendiest types of marketing in today’s social media frenzy is influencer marketing. Influencer marketing isn’t new, but its popularity has risen alongside the wave of social media. An influencer, by definition, is someone who affects or changes the way that other people behave. Read Time: 4 minutes, 45 seconds

Behind the Screen with Digital Brand Strategist John Simpson

Breaking: From streamlining current campaigns to creating innovative solutions for future clients, a great digital brand strategist is an amazing asset. Learn more what our brand strategists are creating from John Simpson. Read Time: 3 minutes

What is Your Paid Advertising Strategy on Social Media? Ads Manager vs. Boosting.

Breaking: Finding the perfect paid advertising strategy for social media is an art. Learn all about forming an effective social strategy from 2060 Digital’s Senior Digital Sales Strategist Jayna Wilcox. Read Time: 3 minutes, 40 seconds

Social Media Monthly

Breaking: This month in social media we cover the upcoming addition of analytics to Instagram and Facebook updates. Read on to learn more about what’s new in the world of social. Read Time: 2 minutes, 20 seconds

The Importance of Online Video

Breaking: With shoppers seeking out more and more information on every purchase they make, it has never been more important to utilize efficient online video. Read more about how great video can increase brand awareness and overall sales. Read Time: 2 minutes, 45 seconds

Social Media Monthly

Breaking: September saw social media platforms shift towards an emphasis on increasing the utility of video for marketers – most notably, Facebook’s Stories Ads offering. Instagram is making the buying process even easier for customers who view brand content on the photo-sharing app by rolling out a Shopping Channel in the Explore Tab. Read Time:…

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